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This popular promotion has been operating in New Zealand since 1992. The festivals provide a few pleasant hours for youngsters, who through no fault of their own aren't afforded the usual joys of childhood.
The children are entertained by clowns as they arrive at the cinema and each child receives complimentary popcorn and a drink before being seated.
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Clowns and popcorn add to the atmosphere
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The promoter of the Film Festival organises free buses for those without transport.
For some children it is the first time they have been to the movies.
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Over the years hundreds of thousands of children have attended the Children's Film Festival.
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